Melissa L. Bradley
Adjunct Faculty
Why this course
Americans have witnessed a dramatic increase of interest, investment and participation in the “shared economy.” The significance of this economy is not purely driven by consumption patterns. Rather the movement is being fueled by the interest in the commons, an emerging type of civilization and economic system. The new economy relies upon the three major sectors of society – the state, market and civil society – but with different roles and in a revitalized equilibrium. It allows for the disintermediation of big business and empowers marginalized groups to be important constituents and stakeholders in the new economy. As this emerging concept transforms financial transactions, community trust and government regulation, the class will explore the key aspects of peer-to-peer economies.
The course will engage students in understanding the core principles of the shared economy including, but not limited to, business models, regulations, investment, and sustainability along with customer acquisition and retention. The P2P models will include US and international based organizations and review the financial and social impact the entities are having in their respective communities.
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Biography
Melissa L. Bradley is a tri-sector leader with more than 20 years of entrepreneurship, investment and leadership experience. Melissa Bradley is Managing Director of Project 500 – accelerating new majority entrepreneurs from high potential to high growth. She is also an adjunct professor at the McDonough School of Business at Georgetown University where she teaches impact investing, social entrepreneurship, P2P economies and innovation.
She is also a Nonresident Senior Fellow in the Metropolitan Policy Program at the Brookings Institution and Co-Chair of the National Advisory Council on Innovation and Entrepreneurship (NACIE) appointed by Secretary Penny Pritzker from the Department of Commerce.
Melissa currently serves as a Board Member for The Reinvestment Fund and AEO, as well as an advisor to Wallet AI, and the Center for the Advancement of Social Enterprise (CASE) at Duke University. She is a Founding Advisor to the Dell Center for Entrepreneurs as well as a Senator with the Board of Governors at Georgetown University. She is also Founder and Former Chair of the Georgetown Entrepreneurship Alliance; Founding Member, The Woodhull Institute for Ethical Leadership; and Founding Advisor to LGBTQ Center at Georgetown University.
